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Exploring the Diverse Market Landscapes of Cambodia: The German Delegation Journey

Cambodia’s thriving investment landscape, characterized by a stable political climate, robust economic growth, and a favorable investment environment, has become a beacon for international business expansion. The country’s unique economic and cultural milieu offers invaluable insights and opportunities, particularly for German and European companies looking to broaden their business horizons. In a significant move to […]

THU 6974
[Recap] GBA Business Meeting in May: Synergizing Strategies – M&A Legal Insights and Media Innovations in Vietnam

On May 6, 2024, the German Business Association (GBA) held its monthly meeting at Renaissance Riverside Hotel Saigon, attracting 50 attendees. The session, led by GBA Vice-Chairman Mr. Martin Koerner, featured three keynote speakers: ‣ Mr. Michael Wekezer, Country Manager & Partner​, Rödl & Partner ‣ Mr. Son Nguyen Thanh, Chairman, Media Ventures Vietnam ‣ […]

THU 2859
[Recap] Workshop: Best Practice – Successful Brand Launch in Southeast Asia

The marketing of a globally active company must be localized and adapted to the needs of individual markets; this requires not only knowledge of local customers and market contexts, but also targeted resources. However: a strong, differentiated positioning that creates a competitive advantage in the long term can only be achieved globally through cross-regional management […]

THU 7903
[Recap] DeutschenTreff | April | HCMC

Ho Chi Minh City, April 17 – An electrifying gathering took place at The Cloud, Vinpearl Landmark 81, Autograph Collection, where over 130 professionals from various industries came together for our signature networking event, ‘DeutschenTreff.’ It was an evening of vibrant discussions and valuable knowledge sharing, sparking conversations that are set to build lasting partnerships. […]

THU 7801
[Recap] Workshop: ImpactConnect – An Attractive Financing Solution for German Companies in Vietnam

On April 17, the German Business Association (GBA), Delegation of German Industry and Commerce in Vietnam​ (AHK Vietnam), and Deutsche Investitions- und Entwicklungsgesellschaft​ (DEG) collaborated to organize an informative workshop titled “ImpactConnect – An Attractive Financing Solution for German Companies in Vietnam.” The event took place at The Loop and was attended by over 20 […]

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[Recap] GBA Business Meeting in April: Embark on Vietnam’s Dynamic 2024 – Explore Civic Vibrancy & Advocacy Trends

On April 8, 2024, the German Business Association (GBA) held its monthly meeting at Sofitel Plaza Saigon, attracting 70 attendees. The session, led by GBA Vice-Chairwoman Ms. Minh Nguyen and Vice-Chairman Mr. Torben Minko, featured German Ambassador to Vietnam, Dr. Guido Hildner, and EuroCham Vietnam Chairman, Mr. Dominik Meichle, as keynote speakers. The meeting’s theme […]

THU 4162
Germany – Vietnam Business Forum: Collaborative Pathways to Green Growth in Ho Chi Minh City

On March 28, Ho Chi Minh City hosted the Germany-Vietnam business forum, focusing on “Collaborative Pathways to Green Growth in Ho Chi Minh City,” which attracted over 150 attendees. The forum was a collaborative initiative between the Ho Chi Minh City Investment and Trade Promotion Centre (ITPC), the German Business Association (GBA), and the United […]

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[Recap] DeutschenTreff | March | HCMC

Ho Chi Minh, 20 March – The DeutschenTreff was abuzz with over 90 professionals from diverse sectors, converging at the Eastin Grand Hotel Saigon for a memorable night filled with engaging discussions and the exchange of insights. The event saw entrepreneurs, investors, and specialists ignite dialogues poised to foster future partnerships. Become a member of […]